History

Josh Goodman met up with some friends at a packed neighborhood bar in Federal Hill to have a few drinks before an Orioles game. While his friends were busy complaining about how bad the service was, Josh began to formulate a solution. That evening, 150 thirsty patrons battled to get the attention of one of the four bartenders to place their orders and get drinks. However, for those who were even lucky enough to grab a bartender's attention, they still had to wait for the bartender to open a tab, swipe their credit card, enter the sale, pour the beer, wine, or cocktail, process the sale, and close the tab.

This inefficient bottleneck wasn’t just a problem for the thirsty bar patrons but also the owners losing out on sales. This is where the idea was born. Josh realized that he could streamline this process and develop a system mirroring an ATM for beer, wine, and cocktails.

The first stop on Josh’s journey was a small bar in Atlanta. Immediately struck by their self-service beer taps, Josh struck a deal to resell that system in Maryland and the surrounding states. Armed with a new LLC known as “Innovative Tap Solutions,” Josh went 0 for 150 in attempting to sell this beer-taps-at-the-table concept.

Through his trials and tribulations, Josh realized he needed a manufacturing partner. When Josh heard about an Irish company looking to sell its own mobile draft tables in the U.S., it seemed like he had found the perfect fit. From 2010 to 2012, he helped them grow that company by 500% before the Company in Ireland's debts sunk that ship.

After realizing the team he'd built in the U.S. for the Irish Company no longer had jobs, he and his business partner at the time started PourMyBeer. They were reselling a variety of self-pour systems from around the globe. By the middle of 2014, he was down to a company of 1 with over $100,000 in debt and less than $5,000 in the checking account. He needed a plan and, more importantly, a product that was his.

Josh invested the remainder of his savings in an Austrian company to build him their own self-pour technology. The premise was that it had to be so simple that his 6-year-old could install and support it. They succeeded and the product took off.